Columnists ADRIENNE LAFRANCE and ROBINSON MEYER writing for The Atlantic claim that stats show Twitter is entering its twilight years.Read More
Australian, British and US governments have advised computer users to use alternatives to Microsoft's Internet Explorer browser until the company fixes a security flaw that hackers used to launch attacks. The Australian government's Stay Smart Online alert service said users could deploy two different types of temporary fixes as suggested by Microsoft. But it said a simpler alternative was to download and install a different browser such as Google Chrome or Mozilla Firefox.Read More
Princeton researchers forecast that Facebook will lose 80% of its peak user base within the next three years.
Facebook has spread like an infectious disease but we are slowly becoming immune to its attractions, and the platform will be largely abandoned by 2017, say researchers at Princeton University.
The forecast of Facebook's impending doom was made by comparing the growth curve of epidemics to those of online social networks. Scientists argue that, like bubonic plague, Facebook will eventually die out.
The social network, which celebrates its 10th birthday on 4 February, has survived longer than rivals such as Myspace and Bebo, but the Princeton forecast says it will lose 80% of its peak user base within the next three years.
A scary thought if you've put all your online marketing eggs into Facebook's basket. Read more.
Businesses relying on MailChimp to deliver their marketing and sales emails are caught up in a battle between online service providers that could mean their emails are only reaching a fraction of their intended audience, reports StartupSmart.Read More
Google's latest version of its Analytics website-analysis tool - Universal Analytics - offers all sorts of bells and whistles for the SEO fan. That's all very exciting but what happens when the Universal Analytics installation doesn't work?Read More
Instagram has become part of an Internet-marketing specialist's toolkit. It has a great reach, allows for key social/viral content sharing with searchable hashtags and integration with Facebook, Twitter, and Foursquare streams, and it is still dominated by iPhone users - the most valuable consumers of all.