Instagram Takes The Lead In Wine Industry Advertising

Wine Business Magazine:

For the first time in history we have been endowed with a technology that allows anyone in the world to have a conversation with you in real time, without requiring a phone number, an email address or some other form of directory service. All they need to know is who you are and thanks to the nature of your product, there are a lot of people who know who you are! Every single one of the bottles you produce every year is a marketing tool to intrigue people enough to want to get to know you and your story.

Read more.