Have we reached Peak Twitter?
/Columnists ADRIENNE LAFRANCE and ROBINSON MEYER writing for The Atlantic claim that stats show Twitter is entering its twilight years.
Read MoreNew South Australia Tourism Adelaide marketing campaign "Breathe"
/The SATC's new clip follows the travels of an astronaut through the city and nearby regions including McLaren Vale, Langhorne Creek and Port Willunga.
Read MoreIs Facebook headed for a crash?
/Princeton researchers forecast that Facebook will lose 80% of its peak user base within the next three years.
Facebook has spread like an infectious disease but we are slowly becoming immune to its attractions, and the platform will be largely abandoned by 2017, say researchers at Princeton University.
The forecast of Facebook's impending doom was made by comparing the growth curve of epidemics to those of online social networks. Scientists argue that, like bubonic plague, Facebook will eventually die out.
The social network, which celebrates its 10th birthday on 4 February, has survived longer than rivals such as Myspace and Bebo, but the Princeton forecast says it will lose 80% of its peak user base within the next three years.
A scary thought if you've put all your online marketing eggs into Facebook's basket. Read more.
MailChimp blocked for many Australian recipients
/Businesses relying on MailChimp to deliver their marketing and sales emails are caught up in a battle between online service providers that could mean their emails are only reaching a fraction of their intended audience, reports StartupSmart.
Read MoreEmail tip: remember whose voice you're using
/Increase your email response rates by writing in a real human's voice - but be careful, it's an illusion that is easily dispelled. Read on...
Read MoreSouth Australian Wine Industry Association adopts new SA brand
/The South Australian Wine Industry Association has become the first major industry to adopt and use the new State Brand, reports the Barossa Leader.
Read MoreSo what is it you actually do?
/"What is your core business? What do you offer? How do you offer it? What sets you apart? What will get people excited? … and give it to me in 30 seconds. "
Read MoreAustralian SMEs too busy to worry about Facebook or Twitter - report
/Small businesses are either unsure or too busy to fully capitalise on the potential of social media - too busy running their businesses to worry about Facebook or Twitter.
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